Behave
Scoophaus — Ice Cream hero image

Scoophaus

Thematic
Good Ice Cream. No Nonsense.
What We Did
Identity, Packaging
Team
Steffan Howey, Peter Hirsch

Overview

Scoophaus is an ice cream shop identity with plain-spoken language, dark retail surfaces, warm packaging, and flavors that feel made by hand.

We designed the system to work at the counter, on the pint, in the window, and in the customer's hand on the walk home.

Scoophaus — Scoophaus pint family with multiple black pint containers, ingredients, scoop, and brand packaging
Scoophaus — Scoophaus three-panel poster series with ice cream messages and cup imagery
Scoophaus — Scoophaus takeaway kit with white cup, black pint, kraft bag, scoop, receipt, and printed card
Scoophaus — Scoophaus daytime storefront with black facade, posters, and pedestrians outside the ice cream shop
Scoophaus — Black cherry stracciatella ice cream being folded in a mixing bowl beside Scoophaus packaging
Scoophaus — Close-up Scoophaus ice cream scoop with black cherry pieces in a waffle cone
Scoophaus — Scoophaus counter service moment with staff scooping ice cream in front of menu boards and flavor cards
Scoophaus — Scoophaus flavor wall with flavor posters, pints, scoops, and packaging materials
Scoophaus — Scoophaus nighttime storefront with a person holding a branded ice cream cup outside the shop

[ More Work ]

[ All work — N=18 ]
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